Changes in Food
1943 - 1961
1943: Most of the class of '61 were born in 1943
- wartime rationing begins.
1944:
- The world is at
war...Ration Coupons
1947:
- Reddi-Whip was
introduced - the first highly-artificial convenience food.
1948:
- Campbells'
introduces V-8 Juice.
- McDonald brothers
opened their first fast-food stand - McDonalds.

1949: We entered the first grade.
- Prepackaged
cake mixes were introduced as a convenience food.
- Oreo cookies
debut.
1950:
- Minute Rice
debuts.
- The Open Kettle, a coffee and donut shop in Quincy Mass. is renamed
Dunkin' Donuts.
- KRAFT® Deluxe process cheese slices - the first commercially packaged
sliced process cheese - are introduced.
- First food processor (the Kenwood Chef)
1951:
- Sugar Pops, a
sugary breakfast cereal is introduced.
- Earl Tupper
introduces Tupperware.
- Swanson introduces beef, chicken,
turkey pot pies.
- J.D. Salinger published Catcher
in the Rye.
- J. Andre-Thomas invents the first
heart-lung machine, allowing advanced life-support during
open-heart surgery.
- American automobile manufacturer
Chrysler Corporation introduces power steering.
- The first Jack-in-the-Box opens in San
Diego.
- S&H Green Stamps get their start
at the Denver store chain King Sooper.
- The U.S. Congress ratifies the
Twenty-second Amendment, limiting presidents to two terms in
office.
- Still camera gets built-in flash units.
- Rosenbergs convicted of selling atomic secrets to the
Soviets.
- A Crosley automobile with a steering
wheel on the right side became the first such vehicle placed in
service for mail delivery - in Cincinnati, Ohio.
- Unemployment: 3.3%
1952:
- Sugar Smacks (56%
sugar) and
Sugar Frosted Flakes (29% sugar) are introduced.
- Plastic
kits of model aircraft are produced and soon model cars.
- Teabags introduced into Britain
- Clarence Birdseye marketed the first frozen
peas.
- The typical U.S. grocery store now carries
about 4,000 different items, up from about 870 in 1928.By the mid-1960s
the grocery will be a supermarket carrying some 8,000 items.
- Lipton onion soup mix comes along.
1953:
- The French Sardine Co. (in existence since
1917) becomes Star-Kist Foods. Charlie will appear in 1961.
- Irish Coffee is introduced at San
Francisco's Buena Vista Cafe at the foot of Hyde Street Hill on the
Beach Street cable line.
- Dow Chemical creates Saran Wrap.
- Kraft Cheez Whiz is introduced.
1954:
- M&M Peanuts
are introduced.
- Swanson TV
dinners debut.
- The first l6
oz beer can introduced by Schlitz, The Beer That Made Milwaukee Famous!
- The first Burger King
opens.
- Kraft introduces CRACKER BARREL® brand
natural cheese.
- M&M's Peanut Chocolate Candies were introduced. Also, the universally loved M&M's Brand Characters and
the famous slogan, "The milk chocolate melts in your mouth, not in
your hand," slogan debuted.
- The Butterball brand and the self-basting
turkey are introduced. Through genetics, Swift develops a broad-breasted
bird without the tough tendons and uses a hot-water bath to remove
feathers.
- Trix, 46.6 percent sugar, is introduced by
General Mills.
- A revolution in an aluminum tray! The
TV Dinner.
1955: We entered junior high school.
- Tony the Tiger
appears in 1955.
- Instant
Oatmeal is invented by the Quaker Oats Company.
- Ray Kroc starts McDonald's chain of fast food.
- Not only is Del Monte Stewed Tomatoes (inspired by the recipe of an
employee's mother) introduced but so is Pineapple Grapefruit Drink. You
heard it here first.
- Campbell's
home economists develop the recipe for the Green Bean Bake, which continues
today as one of the company's most popular recipes. Some estimates go as
high as 20,000,000 servings a year.
- Kentucky
Fried Chicken starts.
1956:
- The U.S. Department of Agriculture
formulates the four basic food groups.
- Budweiser Brewery introduces Busch beer
- Certs, the first candy breath mint, is
introduced.
1957:
- The
average American family now consumes 850 cans of food each year. Sales
of Mason jars and other labor-intensive canning and preserving supplies
plummet.
- General Foods Corp. introduces TANG
breakfast beverage crystals.
- Margarine sales
take the lead over butter.
- Better Homes & Gardens prints its first
microwave-cooking article.
1958: We entered high school.
- The Jolly Green Giant appears on TV with
less than stellar results! In his first incarnation he looks like a
monster which scares kids. So they lightened him up and added "Ho,
ho, ho" and the lilting "Good things from the garden"
song.
- Eighteen-year-old Frank Carney sees a story
in the Saturday Evening Post about the "pizza fad" among
teenagers and college students. With $600 borrowed from his mother, he
opens the first Pizza Hut in Wichita, Kan.
- Sweet n' Low is introduced as an artificial Sweetener
- Friskees introduces the first dry cat food.
- Rice-a-Roni,
The San Francisco Treat, is introduced.
- Cocoa Krispies breakfast food is introduced
by the Kellogg Company; it's 45.9% sugar.
- Cocoa Puffs is introduced by General Mills;
it contains 43% sugar.
1959:
- Hawaiian Punch is
introduced.
- Teflon-coated
pots and pans go on sale.
- Danny's Coffee Shops are renamed Denny's.
- U.S. supermarkets number 32,000 and account
for 69 percent of all food store sales although they comprise only 11
percent of food stores.
- Maxwell House inaugurates the "Good to
the last drop" ad campaign.
- One billionth can of Spam sold.
- Aluminum beer can introduced by Coors of
Golden, Colorado.
- food stamps authorized.
1961: High school graduation.
- Coffee-Mate, the
first 'coffee lightener' is introduced.
- Instant
Oatmeal is invented by the Quaker Oats Company.
Contributions for this page
were taken from http://www.menziesera.com/menziesera/index.htm and
http://www.fiftiesweb.com
These sites are recommended for more facts and fun
memories.
Others sites made contributions
as well.
1943-1961: Food
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Things Said
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